A Marketing Tool You Probably Never Thought Of

Keyword Research - how to tap into what the market is craving.


The two graphs are of the overall search volume (top) and the news reference volume (below) for three keywords: (1) social bookmarking, (2) social networking, and (3) blogging.
Do you see what I see?

If you noticed that the trend on the red line - social networking - is gaining momentum, you're paying attention.

Social networking is the term we Internet marketers use when we're talking about people connecting online and sharing information with each other in some way. And the fact that this is a growing trend has profound implications.

It means that if you're thinking about creating a product in an area that's hot and growing hotter, social networking is your baby.

It means that if you are going to an SEO program to sell your Web 2.0 course, it would be wise to work on social networking and its long-tail offspring.

It means that a great upsell, bonus, or follow-up offer on your Internet marketing product is in order.

All of these things will benefit from the already strong trend of social networking.
If you've never taken advantage of Google Trends, check it out at Google.com